08.
Branding Collection
Selected collection of three distinct brand concepts. The ‘Halo’ brand concept presents a trustworthy and approachable identity for a benefits provider, using a muted yet colourful palette paired with accessible typography and iconography. ‘MarkIT’ concept embraces a professional and contemporary design language, promoting efficiency and reliability through relevant imagery and precise typography. Finally, ‘Green Leaf Holdings’ aims to cater to disrupt the typical design language of it’s competitors with a relatable and approachable visual style. (Produced for Ech Design Ltd.)